Marketing News

Laneige Available Online

Author Image

By: TOM BRANNA

Editor

Laneige products are available for purchase for the first time on its website and the brand Korean beauty brand is expanding to Sephora online and in stores later this year. “By extending the availability of Laneige through our new ecommerce channel we are satisfying beauty buyers’ preferences of where they want to shop for Laneige and engage with us,” says Bradley Horowitz, AmorePacific president and CEO. “To further reach key consumers, Laneige will also be available at Sephora.com beginn...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters